The don't really compete. DMMT focuses on usability but IKEA effect doesn't say something shouldn't be maximally usable.
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My running theory that the Nostr sign-in flow should feel like an IKEA effect. The user should feel like they're making conscious choices to have freedom and control online. Otherwise what's the point.
What's the flow you have in mind that best creates this effect?
It's usually a balance to strive for. Make it too difficult and people don't sign up. Make it too easy and they get in and leave. You have to have some skin in the game so to speak to stick around. But all of that can also be for nothing if there are no strong network effects.
You should definitely be able to choose what kind of content you see, I think that would make the apps more sticky and personalized. I don't know if relay selection is necessary, would be nice to test with and without.
So far most of the feedback we have is that it's too confusing. People get hung up on keys, and not sure what they are doing once they are in the app. Some don't recommend hashtags and if you skip following people in onboarding you have a blank feed.
The IKEA effect also naturally creates micro influencers, that have the awareness and the expertise to actively teach the flow
True. And preparedness of being lost in an IKEA store is impressions of truth. Trust and verify or something