Catching up on some corporate hatereading, Alphabet Q3 Earnings Call
Q: About 20% of Google's search queries are commercial historically, and you've talked a bunch on this call about how AI Overviews are kind of expanding the breadth of queries. Could you talk about how new products from the monetization side, like AI Max, are potentially increasing the percent of commercial queries?
A: [...] over time, there's an opportunity to actually take, let's say, queries that are not fully commercial but could have an adjacent commercial relationship to basically expand this into more attractive ads offerings without -- while really creating a really interesting user experience at the same time
I love the pause after "without..." where he might have said "without making it obvious we're steering people's need for information into buying something"
