It’s a fairly different skill set & takes a lot longer. Also it’s nice to start from having 800k+ followers/ major institutional brand & name recognition. Otherwise video algorithms can be a big adjustment. If you can get your institution to fund support I wrote an article making the case for this… RE:
Just to be clear: if 'no one was ready' a lot of people fucked up, bc those of us who work on this laid out what was going to happen 8yrs ago. The twofold issue that 1)it's not just a tech problem, and 2) Big Tech allowed itself to be ref-worked into spinelessness. [www.nytimes.com/2025/12/08/t...]( ) [A.I. Videos Have Flooded Socia...]( )